When I was asked to write a post on the importance of email marketing for nonprofits, I wasn’t sold on its benefits. Perhaps this is due to information overload, the backlog of email messages that can occur, or the constant maintenance that must be done to an email account. After doing some research, however, I have become convinced that email …

I think it’s safe to say that many people, myself included, would call 2020 the weirdest, if not the worst, year of our lives. Given so much uncertainty in 2020, it can be hard to know where to start when approaching 2021. This past year has been a test of endurance for a lot of nonprofit organizations. In spite of …